THUNK — Work

Intention-fueled workouts and runs. World-renowned trainers and coaches. Moments of connection you didn’t see coming. lululemon Studio Yet. is your place to push past “can’t” and “haven’t” with a mindful performance experience that propels you toward goals you haven’t achieved. Yet.

Intention-fueled workouts and runs. World-renowned trainers and coaches. Moments of connection you didn’t see coming. lululemon Studio Yet. is your place to push past “can’t” and “haven’t” with a mindful performance experience that propels you toward goals you haven’t achieved. Yet.

Crocs introduces “The Ripple,” a bold new foam-formed shoe designed in collaboration with Steven Smith.

Crocs introduces “The Ripple,” a bold new foam-formed shoe designed in collaboration with Steven Smith.

Last year, Pleasing Yourself launched on a hunch, leading with loads of curiosity and zero expectations. Within minutes of release, the Pleasing Double-Sided Vibrator disappeared from our site. A few business days later, it reappeared exactly where it belongs: in your hands. You made Pleasing Yourself entirely your own. You named it, claimed it, played with it, and shared it. You carried it into bedrooms, breakrooms, and the comments section. You trusted it to be the scratch to your itch and the ‘what’ in your ‘what if?’ Which is why the patiently anticipated restock of the Pleasing Double-Sided Vibrator, The Pleasing Lube—alongside the launch of a handful of other surprises—belongs to you.

Last year, Pleasing Yourself launched on a hunch, leading with loads of curiosity and zero expectations. Within minutes of release, the Pleasing Double-Sided Vibrator disappeared from our site. A few business days later, it reappeared exactly where it belongs: in your hands. You made Pleasing Yourself entirely your own. You named it, claimed it, played with it, and shared it. You carried it into bedrooms, breakrooms, and the comments section. You trusted it to be the scratch to your itch and the ‘what’ in your ‘what if?’ Which is why the patiently anticipated restock of the Pleasing Double-Sided Vibrator, The Pleasing Lube—alongside the launch of a handful of other surprises—belongs to you.

A disciplined team training session gradually transforms into a kinetic choreography, revealing how collective movement turns structure into connection.

A disciplined team training session gradually transforms into a kinetic choreography, revealing how collective movement turns structure into connection.

Coleman introduced a new cooler featuring fold-flat technology. We built a fully detailed 3D model of the product and choreographed a clean, mechanism-forward animation to highlight how the cooler collapses and locks into place. By placing the cooler in a controlled 3D environment with macro detail moments and a hero transformation sequence, we turned a functional feature into a simple, premium visual story showing the fold in a way that reads fast and works across launch channels.

Coleman introduced a new cooler featuring fold-flat technology. We built a fully detailed 3D model of the product and choreographed a clean, mechanism-forward animation to highlight how the cooler collapses and locks into place. By placing the cooler in a controlled 3D environment with macro detail moments and a hero transformation sequence, we turned a functional feature into a simple, premium visual story showing the fold in a way that reads fast and works across launch channels.

THUNK is a creative system.

THUNK is a creative system.

A newly formed skincare brand, Moussse trusted us to bring their product to market. Along side DUSC Studio we executed the go-to-market campaigns for their local market in Switzerland, followed by the broader EU in '24 and NA in '25.

A newly formed skincare brand, Moussse trusted us to bring their product to market. Along side DUSC Studio we executed the go-to-market campaigns for their local market in Switzerland, followed by the broader EU in '24 and NA in '25.

Court Date is an apparel brand and racket club wrapped into one. For their launch, we set out to showcase the brand in a way that felt unmistakably theirs. Playful, and a little unexpected.

Court Date is an apparel brand and racket club wrapped into one. For their launch, we set out to showcase the brand in a way that felt unmistakably theirs. Playful, and a little unexpected.

Making it Mini: introducing the newest (and smallest) addition to the MUSH line up! We had the chance to create the launch visuals for the brand’s latest release.

Making it Mini: introducing the newest (and smallest) addition to the MUSH line up! We had the chance to create the launch visuals for the brand’s latest release.

AEIR brought on to redefine their visual language and creative produce four upcoming product launches. Echoing AEIR's ethos, we introduced our editorial sensibilities, creating a series of dreamy worlds built around transparency and self-reflection.

AEIR brought on to redefine their visual language and creative produce four upcoming product launches. Echoing AEIR's ethos, we introduced our editorial sensibilities, creating a series of dreamy worlds built around transparency and self-reflection.